Teekhi Mircheee | Dr. Radhika Agarwal | Delhi
ABOUT Teekhi Mircheee | Dr. Radhika Agarwal | Delhi
Radhika Agarwal is a doctor by profession and a foodie by passion. She loves to bring out colors and flavors of India through her food photography. Her feed is full of flavors of India- be it a humble golgappa, or a comforting alfredo pasta to fancy molecular dishes. She always had a thing for cooking and experimenting with food. She started her research about food styling and plating, and realized the importance of good styling and photography as the first big step to a good food
microblog, and as she started to capture and practice, the real fun began! The ‘real-ness’ of this
journey appealed to her followers who got inspired.
At one point of time, she was also approached by The Hindu to give her comments on future
prospects of food blogging since the industry had begun to bloom. At that point her view was,
“Money will not start flowing in from the very first day. Food blogging requires consistency and
perseverance to become a profitable business. You have to invest time building it without
thinking about the potential returns or getting frustrated. It is difficult to take up food blogging as a full-time profession in India as it is still in an infant stage. Only your creativity will set you
apart from others, so building your brand is completely in your hands.”
She has done brand collaborations with Google, Big FM, Cadbury India, Honor Huawei,
Dominos Pizza, DineOut India, Bru Coffee, Nestle India, Havmor Icecreams, Hike and many
more.
She concluded by saying that, food bloggers constitute one of the most popular and celebrated genres of blogging and she admits that Food-stagramming is not easy and it requires a consistent good engaging content. All She has to say is ” do something in life which you enjoy and makes you happy! Money cannot buy happiness, but the satisfaction in doing something you love and being successful is priceless”.